Behind the Spirit, Unveiling the Anscentral Dreams of Jalisco

A Multisensory Journey Through Tequila Culture, Creativity & Craft

January 22-February 28, 2026 Miami

La Palabra en la Calle (Word on the Street):

quote

Rooted in ritual and designed for connection, Tequila Town offers an analog escape through the past, present, and future of Tequila.

Room by room, sip by sip. Each story beat is distilled in flavor, narrative, and imagination:

Your passport grants you:

Bebida de Bienvenida
(welcome drink)

Portal through 7 immersive tasting room experiences

A sweet and savory stop at the Botanas Shop

Grand access to the Mercado Tasting Hall

Curated sounds and live performances at the Kermés Nocturna

Exclusive merch and gift shop drops at the Tienda de Recuerdos

Bring your people, raise a glass, and drink to remember. Secure your passport today—tickets are going fast.

Follow Tequila Town on Instagram

Your first taste of the journey starts here.

IG post 2
IG post 3